Outsourced marketing execution provider HH Global announced today the launch of the Sustainability Assessment, a new tool aimed at providing corporate brands with detailed assessments of the sustainability of their marketing spend, with reviews of environmentalEnvironmental criteria consider how a company performs as a steward of nature. and socialSocial criteria examine how it manages relationships with employees, suppliers, customers, and the communities where it operates. practices across the supply chain.
Covering every stage of the product lifecycle, the new data-driven solution identifies risk hotspots for the companies, and suggests key recommendations for improvement, providing actionable insights to generate real change, according to the company. Additionally, the assessment includes a scorecard to benchmark the user’s current sustainability performance against industry peers.
According to HH Global, the new solution aims to help brands achieve their corporate sustainability goals for procurement, “which we know is an increasingly important area for many businesses.”
Kevin Dunckley, Chief Sustainability & Innovation Officer, HH Global, said:
“We have committed to lead the way, raising standards within our own operations and those of our global supply chain, and our Sustainability Assessment continues our momentum in this area.”
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